In our own advocacy for women’s rights, workplace inclusion and the end of gender discrimination, we will continue to learn from Ruth’s trail blazing leadership and courage. She’s a true reminder of our “why” here at Co Gear and someone we will never forget.
Co Gear has a name for creating industrial hi-vis Women’s Workwear, focusing on our innovative next generation maternity range, but here we are changing the game yet again with the release of Sandy. Women’s Workwear includes a broad range of styles and designs and we can proudly say that Sandy is versatile enough to stretch across multiple industries. Not only for the working woman but a staple, timeless, must-have piece for any busy woman's wardrobe.
There’s a misconception around aging and the milestones we are expected to meet along the way. There are no rules (or timelines) when it comes to finding your purpose, starting a new endeavour or even finding love. Women's Workwear brand, Co Gear, discusses the importance of being open to change, at any age.
Collaborations are an integral part of the Co Gear business and a key element to our success. We listen, we think outside the box and we create innovative women's workwear that makes a difference. Working along side BHP has opened so many doors for us and created opportunities to connect with the working women that Co Gear was created to support.
Let’s start with some positive statistics! 2020 can’t all be doom and gloom now can it. Access to parental leave has improved significantly with 50% more employers offering primary care leave (dad’s included!), the best results in 6 years. Companies like Accenture have seen a 330% increase in fathers taking parental leave – now this is some news we can celebrate!
There seems to be a silent rule of keeping pregnancies on the hush until the second trimester however if you're unwell or simply want to share the news - just do it! Confiding in your boss can take the pressure off hiding in the toilet or battling nausea during work.
“Now the reason why my uniform affected my confidence was simple. It was because it was a man's uniform, a uniform made for the person who “should” be doing this job. So, it's pretty safe to say when my Impostor Syndrome was working overtime it was easy for me to say "I shouldn't be doing this job. I'm playing dress-up in men's clothing for a man's role after all."
Companies will argue that there’s “unisex” options available but how inclusive are they really? Is it not just men’s clothing that’s been labelled as an afterthought to “include” women? Well we think it’s a dismal excuse to gloss over the elephant in the room. Unisex industrial workwear is not designed with women in mind.
Join us as Kym answers questions about the emotions surrounding Co Gear's rebrand, the creative process and how we got where we are today. It's been a journey but as Kym describes, it was all worth it to bring working women the industrial clothing options they deserve.
It’s been a huge time for Co Gear with the launch of our Next Generation Maternity Workwear range and the rebrand. Not to mention even more new products arriving in the coming weeks (keep your eyes open for news on our Alison and Sandy cargo pants). Amidst this productive time, there’s been a massive focus on self discovery and remaining positive.
Co Gear is here to change the stigma, bringing you maternity options that are shaped to your body, can be worn after pregnancy and that are designed to personalise your journey. Whether you choose the Suzie or Sue pants, you don't have to lose that sense of self.
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